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1. Follow-Up Counseling to The Focus Program

Although the Focus Program is a first in ‘personal planning before business planning’, entrepreneurs can achieve an even greater sense of clarity and direction through one-on-one discussion. Not only does this individual assistance help to smooth out any rough edges and answer questions that may arise from the Focus Program, it provides the entrepreneur with an experienced sounding board when making critical decisions about the future. Personal insight gained from the Focus Program plus increased clarity from follow-up discussions result in a much stronger foundation from which to plan for and launch a new venture.

2. “Franchise Selection Process’ Versus ‘Due Diligence’

If you ultimately decide that franchising is the most appropriate entrepreneurial path to choose, you will be faced with a sea of alternatives not only in terms of the ‘types’ of businesses offered, but the variety of different offerings within each segment. The selection process can be very confusing because there are so many variables to consider. In order to make a quality decision about a franchise opportunity a number of issues must be considered that include: personal interaction, history, concept, financial models, skill sets, document review, network, and strategic plans, among others. While ‘Franchise Due Diligence’ provides a legal review of Franchise Disclosure Documents (FDD) and the Franchise Agreement (FA) it does NOT provide anywhere near a complete picture of the opportunity, or more importantly, your potential ‘fit’ within that opportunity. Focusing solely on paperwork leaves out the most important element in the equation, namely you, the entrepreneur. Opt for a holistic approach, a ‘franchise selection process’, to make a quality decision. And, consider one last, important item. Hundreds of ‘franchise brokers’ advertise ‘free franchise consulting’ for franchise buyers. Please don’t be fooled. These ‘brokers’, most of whom wrongfully call themselves ‘consultants’, work for a commission paid by a franchisor if you happen to make a purchase. We never accept a commission; we only represent our clients and serve only their best interests. If the best option is to no purchase a given franchise, or ANY business, we will support and encourage that decision. Choose a consulting service that is focused only on you best interests, not one motivated by earning a commission.